Building off our insight of how more pet owners are wanting to provide their beloved pets with human-like products and experiences, we allow our pets to adopt human-like personas in a form of a trailer video featuring a compilation of the beautiful slow motion shots of our pets with quirky descriptions that all humans can relate to.
Head of Content: Jeth Heng
Creative Director: Mark Ong
Creative Group Head: Janice Lin
Copywriter: Issa Mauricio
Account Director: Siok Xin Ng
Digital Strategist: Nicolene Tan
Co-Director: Mark Ong, Jeth Heng
Creative Producer & Director of Photography: Jeth Heng